For True South, a restaurant, bar, and function space located on the picturesque beachfront in Black Rock, I was responsible for the full creative direction. This included developing a unique brand identity, designing and building the website, and creating captivating marketing content to reflect the venue's coastal charm and sophisticated atmosphere.

 

Additionally, I directed and styled photography to capture the essence of True South, ensuring that all visual elements, both online and in-house, aligned with its brand vision. From digital presence to physical branding, my role was to create a seamless and memorable experience that resonated with guests and showcased True South as the perfect destination for dining, drinks, and events.